Latest Blog Posts
Bringing “diversity” into a company is not an assignment for one individual, as diversity can only work when everyone is
Minter Dialogue with Roger Gorman
Roger Gorman is Founder and CEO of ProFinda, an innovative employee-centric collaboration platform that intelligently organises
Minter Dialogue with Mike Baxter
Mike Baxter is an author, a psychologist and a data scientist with Chartered Designer status. He is
While net neutrality must not end, can a brand or company afford its own neutrality around important ethical issues?
Standing for Something
More Blog Posts
If being “customer centric” is still being bandied about in boardrooms around the world, the reality is that most companies struggle to marry the mindset of “the customer is always right” with the quest for optimal profits. One of the ways
Minter Dialogue with Jane Frankland
Jane Frankland is a Cyber Security entrepreneur, and the founder of KnewStart, helping cyber security entrepreneurs in their startups. Jane is a sought-after speaker and author of the soon to be released 'Women in Cyber Security.'
I often like to check out and juxtapose ads from the same industry. For this post, I wanted to look at two banking adverts: from HSBC and NatWest, both of which are headquartered in London.
HSBC - Differing points of view
Minter Dialogue with Rod Banner
Internet pioneer, Rod Banner founded and built Banner Corp into the largest B2B agency in Europe before selling it to WPP. A man of great renown and influence in the UK, Rod is a fellow Tech London
I was stood up last week by a hotshot NYC lawyer, someone I had not seen for at least ten years. To be exact, he turned up an hour late, by which time I had flown the coop. The individual in question first advanced