How To Cut Through The Noise with Great Content Marketing with Jason Miller (MDE244)

Minter Dialogue with Jason Miller (MDE244) Jason Miller is Global Content Marketing leader at LinkedIn, a heady position. He’s also a RocknRoll photographer, author (best-selling Welcome To The Funnel), podcaster and all around top influencer. In this podcast, Jason and I talk about the big challenges facing business leaders and what they should be doing about. We…

return for free

In Return For Free Wifi? What Is And What Should Be Allowed In Terms of Value Exchange?

I did a social sign in the other night at the Cumberland Arms and did a double take before authorizing the "permissions" in exchange for free wifi. Of the four "opt ins" requested, which one gets your hair up most? Update your profile? Read your tweets? For me, it was definitely the fourth one: "Post Tweets for you."…

event-marketing-social-media-tips

How To Use Social Media For Event Marketing or How To Get People To An Event!

Having now produced around 50 events in four countries (US, Canada, France and England) to screen my new documentary film, The Last Ring Home, I took a step back to harvest some lessons learned in the realm of event marketing and wanted to share them with you. Underpinning this post is the desire/need to encourage more socialization…