MI+Margaret+Molloy Influencer

Building Brands With Simplicity and Surprise with Margaret Molloy, CMO at Siegel+Gale (MDE196)

Minter Dialogue with Margaret Molloy This interview is with Margaret Molloy, CMO and Head of Business Development at Siegel+Gale, a premier global strategic branding firm, part of the Omnicom Group. Margaret is a regular on lists of the most influential and most savvy marketing pros, including the top 5 most influential CMOs on Social Media…

Why customer service is the new marketing!

Some brands have a nasty habit of considering customer service as only a necessary evil. For such brands, it is a headache and cost center that is better outsourced whenever possible. Instead of shutting up and going away, in this internet-enabled world, customer service has spawned new channels, exposing organizations that are not customer centric. According to Twitter,…