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Mindset and Marketing trends 2016 – What To Watch Out For

Last week, I published the first section of the business trends predictions for 2016, focusing on the new technology trends. This week, I present the other two sections, looking at the trends for marketing and in terms of mindset. The truth is that, if organizations are to take advantage of these trends, it must come with the…

Delphine Mousseau – Talking eCommerce Localization For Zalando (MDE159)

This interview is with Delphine Mousseau, VP Markets at the fashion online retailer, Zalando. Delphine, who was on this podcast show back in 2012, is dealing with the complications and localization in 15 European countries. Zalando is a standout German success story, having turned profitable last year on sales over 2 billion euros. In this…

Michel Koch – bringing digital to bear in the retail world (MDE148)

Minter Dialogue Episode #148 This interview is with Michel Koch, who has a deep and varied experience in digital transformation on the inside. Michel has worked as Cross-Channel Director at Camaieu, ran International Multichannel trading at M&S and most recently was head of Ecommerce at Maplin Electronics. In this conversation, Michel and I discuss the…

Business model transformation – Interview with Olivier Gimpel CMO at @3Suisses – a view from inside (MDE121)

Minter Dialogue Episode #121 — This interview is with Olivier Gimpel, CMO of 3Suisses, which is owned by the German Otto Group. Over the last year, 3Suisses, one of the leading catalogue companies in France (also selling in Belgium, Russia, Ukraine and Czech Republic), has undergone a total transformation, abandoning its paper catalogue to go 100%…

Internet Retailing Recap 2014 – Here are the big aha’s

The Internet Retailing Conference 2014, held in Hammersmith and run by Ian Jindal (Editor-in-chief and co-founder with Mark Pigou), was a great event. Now in its 9th edition, it is clearly one of the capital moments in the eBusiness/eCommerce space in the UK. The day kicked off with keynote speeches on the development and perspectives…

Digitail Fail: One easy thing retailers need to fix as we enhance retail with digital tools

As brands and retailers continue to up their game in stores via digital tools and devices (aka digitail), one can still observe that they are playing catchup with their consumer. It's easy to tell how uncomfortable a brand is with the digital literacy of its customer base. What does a bad effort look like? the…

Are we all in a giant internet shaped crucible? Guest post by Manish Gajria

The power of A and B Any internet/ecommerce product manager worth his or her salt knows that the best way to learn about your customers is to ask them. However, operating in the equivalent of an earth-sized shopping mall with millions of customers walking in and out every day makes one-to-one conversations impractical. Thus emerged…

Interview with Nicolas Gaudreau – CMO of Yellow Pages Group Canada

Minter Dialogue Episode #92 This interview is with Nicolas Gaudreau, CMO of Yellow Pages Group in Canada. Based in Montreal and a former INSEAD classmate, Nicolas has been at the marketing helm through a most intensive digital transformation. In this interview we talk about the journey YPG has been on, looking at how they have…

Interview with Karan Behal, CEO of Pretty Secrets – eCommerce for lingerie in India (MDE90)

Minter Dialogue Episode #90 This interview is with Karan Behal, founder and CEO of Pretty Secrets, an eCommerce site serving India with lingerie, nightwear, swimwear and more. Aside from being part of the burgeoning movement online, Pretty Secrets is quite the revolution for the Indian market. In this interview, we talk about the opportunities and…