How to Make Great Email Campaigns for a Luxury Brand?

If the email is the stalwart workhorse of digital marketing, it can be a tricky channel for a luxury brand. How to make great email campaigns that are effective, valuable and desirable in a luxurious manner? I am on the email list of a host of 'luxury' brands, including such brands as Harrods, Hermes, Chanel, Louis Vuitton, Fendi,…