Olivier Laborde Onepoint

Innovate or Disappear. Olivier Laborde on leadership and innovation within large business (MDE256)

Minter Dialogue with Olivier Laborde Olivier Laborde is one of those unusual breeds of operational executives in a large well-known multinational who has also published a book, an award winner no less, Innovate or Disappear (in French, Innover ou Disparaître, published by Dunod May 2017). I was fortunate to be a co-panelist with Olivier in Paris at an…

lego social media James Poulter

Building Blocks And Social Media Communities With LEGO – James Poulter (MDE253)

Minter Dialogue with James Poulter James Poulter is the Senior Social Media Manager at LEGO, working on strategy and innovation for the beloved group. In this interview, we discuss the LEGO mission, how that plays out in the social media strategy, what are some of the keen and key insights in using the SM effectively as…

intrepreneurial

How To Spread The Intrapreneurial Spirit in Enterprise? The Race To Innovate

Are you trying to make your business more entrepreneurial? This might mean translate into trying to become more agile, more innovative and/or more experimental? Many companies over the last few years have embarked on "programs" to render themselves fleeter, leaner and more innovative. The ideal is to have the entrepreneurial spirit spread throughout the organization as if…

The Customer Journey – How [Not] To Create The Customer Experience at the new Eurostar Lounge in Gare Du Nord

If being “customer centric” is still being bandied about in boardrooms around the world, the reality is that most companies struggle to marry the mindset of “the customer is always right” with the quest for optimal profits. One of the ways to help galvanise an organization around the customer is to consider the customer journey. Crafting the…

Insights and Secrets for Pokemon Go! Marketing Lessons for Business

By now, you've surely heard of the Pokemon Go (PG) craze, right? If you haven't, I suspect that means that (a) you've been on holidays in the boondocks, (b) you don't have kids or (c) perhaps you snub all things digital? In any event, twenty days into its launch, Pokemon Go is already legendary! It's now available…

How To Unleash The Biggest Brake On Digital Transformation?

When trying to drive digital transformation into your organization, have you ever noticed how most initiatives just seem to dissipate? It's like when a stone thrown into a lake, where the sploosh and ensuing ripples just return to a placid surface. The same goes for innovation. Organizations sometimes like to combine digital transformation with innovation. Surely, digital…

How to embed entrepreneurial & innovative spirit in big business?

The following question is surely on the minds of many top level executives in big business: How can we embed entrepreneurial flair and an innovative spirit throughout the organization? {Please tweet ♺!} Companies are fast to cite "Innovation" as strategic. In fact, nearly 40% of companies in a 2009 survey conducted by the Wellcom Agency, cited innovation as a core value.…

Interview with Daniel Burrus, on new tech trends and ways for business to innovate (MDE126)

Minter Dialogue Episode #126 — This interview is Daniel Burrus, speaker, strategist and author of 6 books, including the NYT and WSJ's best seller, Flash Foresight. Dan is one of the world’s leading futurists on Global Trends and Innovation. He is a premier influencer on Linkedin and the NYT identified Dan as one of the top…

Do you have an innovation mindset?

Innovation is a word that is used very frequently in business meetings and written with great conviction in annual reports. Innovation is a lofty ambition that can inspire. And, it is considered by many as the single biggest driver of value. As Thierry Wellhoff, wrote in his book, “Values*,” innovation is a perennial favorite value (different…