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Enabling Superior Employee Engagement with Cathy Brown (MDE209)

Minter Dialogue with Cathy Brown This interview is with Cathy Brown, Executive Director at Engage for Success, a social movement committed to releasing the capabilities of employees to improve performance and enhance wellbeing. In this podcast, we discuss the different enablers that employers can spark up in order to enhance employee engagement. We look at the…

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How Enlightened Leadership Leads to Results with Jenny Biggam, founder of the7stars Media Agency (MDE207)

Minter Dialogue with Jenny Biggam This interview is with Jenny Biggam, founder and owner of the7stars, the largest independent media agency in the UK with over £228 million billings, with clients such as Warner Music, Suzuki Cars and Iceland. Jenny Biggam has run the7tars with an incredibly refreshing leadership style. I wanted to dig in…

jeremy goldman

Getting To Like You with Jeremy Goldman, CEO of Firebrand Group (MDE204)

Minter Dialogue with Jeremy Goldman This interview is with Jeremy Goldman, founder and CEO of Firebrand Group, a digital branding and marketing consultancy based out of New York. Jeremy is also a two-time author, first with Going Social and now with Getting To Like, co-written with Ali Zagat. In this podcast, we discuss some of…

BOF – The Business of Fashion – A great business case

BOF is a funny old word. In French, "bof" basically is the equivalent of a verbal, almost indolent, shrug of the shoulders. However, BOF is also the Business of Fashion, a fabulous online resource for anyone in fashion, that was started in 2007 by Imran Amed. It has become a staple read for people in…

Why the Obamacare site disaster is good for business! Three lessons for business

Ironically, I think that the whole uproar about the Affordable Care Act (aka Obamacare) website, healthcare.gov, could be good for business!  Why?  Because the issue has definitely raised the visibility of the need for senior management to be more knowledgeable about the whole online world -- even the CEO.  This post has no intention of commenting on…

Geeky creativity – Why being geek and upping your Digital IQ can spur innovation

Where some management is still hanging on to its guarded precepts and habits (reading good 'ole fashioned books, sticking to the 4P's of marketing, management by fear and control...), other businesses are running full head of steam.  Some teams just seem to be in the know, having adopted a more adapted mindset.  Their cumulative digital…

Why do we sleep? Should we nap?

I have written in the past about sleep, in particular how interesting and revealing the study of sleep was for me at University (see here). What has always baffled me is that Sleep Researchers still have never scientifically proven why adult human beings need to sleep. We do know that if we don't sleep enough,…

Finding a CRM Voice – The Right Values, Meaning & Frequency

Customizing your Real Message & Finding a CRM Voice? As I mentioned in the prior post, I believe that the consumer world is in the midst of a true paradigm shift. In these dire economic times, there is a huge likelihood that the ongoing increase in the share of time and mind of the Internet…