Driving traffic and editorial content with data, with Leon Ho, Founder of Lifehack (MDE168)

Minter Dialogue Episode #168 This interview is with Leon Ho, the founder of LifeHack.org, a site whose purpose is to share beneficial tips for life to its over 20 million monthly visitors. In this podcast, we discuss Lifehack’s business, its community, and get into the weeds about how Lifehack drives its content strategy and traffic. We…

Do you have a purpose that can drive innovation?

I wrote recently about the innovation-confidentiality conundrum and how the code or veil of secrecy can have a negative impact on the spirit of creativity and innovation. The main point of that article was to invite senior management to make sure that the degree of confidentiality be whittled down to the minimal viable level. In other words, leadership needs to…

Mind the Gap – The best productivity gains are found under foot

Companies will forever continue to look for ways to make productivity gains. Consultants are brought in, new bosses plant their flags with their new big ideas, HR is called in to reduce headcount.  Sound familiar?  Yet, one of the biggest opportunities for productivity improvements, I believe, comes from closing the proverbial gap between what is…