brandaide Cheryl Hodgson

How to build and protect your brand with Cheryl Hodgson (MDE226)

Minter Dialogue with Cheryl Hodgson Cheryl Hodgson is General Counsel to companies in the music industry, digital media, and publishing, providing global brand strategy and trademark protection. Author and speaker, Cheryl is also founder of BrandAide, providing and curating advice from Experts on topics of global brand strategy and trademark protection, trademark litigation. In this…

trust mass media

Do You Trust Mass Media? Why Digital Is Taking Over…Differently

I love it when I hear certain executives say "we're beginning to get it." The good news is that there is a lot of movement in big business and many brands are beginning to "transform." However, as was highlighted in the newly released Altimeter report, 2016 State of Digital Transformation, if everyone is getting focused on the…

Cathy Brown Engage-for-Success-logo-300x199

Enabling Superior Employee Engagement with Cathy Brown (MDE209)

Minter Dialogue with Cathy Brown This interview is with Cathy Brown, Executive Director at Engage for Success, a social movement committed to releasing the capabilities of employees to improve performance and enhance wellbeing. In this podcast, we discuss the different enablers that employers can spark up in order to enhance employee engagement. We look at the…

MI+Margaret+Molloy Influencer

Building Brands With Simplicity and Surprise with Margaret Molloy, CMO at Siegel+Gale (MDE196)

Minter Dialogue with Margaret Molloy This interview is with Margaret Molloy, CMO and Head of Business Development at Siegel+Gale, a premier global strategic branding firm, part of the Omnicom Group. Margaret is a regular on lists of the most influential and most savvy marketing pros, including the top 5 most influential CMOs on Social Media…

Interview With Craig Newmark, Web Pioneer, Nerd And Philanthropist (MDE174)

Minter Dialogue Episode #174 This interview is with Craig Newmark, a self-described nerd, Web pioneer and advocate of technology for the public good. Craig is also the founder of Craigslist, the classifieds site that is today 64th on Alexa’s global ranking, 11th in the US. Craig was kind enough to grant me an interview in…